In meditation the single most important thing is to “be present“, and I think that is true in real estate also.
How to be “present” in real estate I think is being focused every day on whats most important, and what is most important is connecting with people and setting appointments. Tom Ferry your coach.com recommends 20 appointments a month for success, and I would say that would be a minimum. Particularly if you count the people you meet at an Open House as appointments and if you are an extraordinary agent who does extraordinary open houses twice a week. The key is to optimize your open houses.
Rules to Optimize Your Open House:
1. Pick a foreclosure home close to high traffic street.
2. Use at least 8 signs with the words “foreclosure open house” to guide traffic.
3. Have lender there to pre-qual.
4. Have printout with pictures of at lest 10 lesser/more priced homes for prospective buyers on display board
5. Have partner at open house to alternate taking prospective buyers to other properties.
6. Be consistent and make a commitment to two open houses a week!

June 16, 2008 at 5:07 am
Great tips on how to hold a more effective open house – especially adjusting to the current foreclosure market. Buyers are out there and an open house is the best way to get more business immediately.